The COO who never sleeps.

Rufus runs your e-commerce operation 24/7. From inventory management to customer service, from analytics to optimization. No breaks, no equity.

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Rufus - your AI COO
Task BoardAI prioritizes & assigns work automatically
Ops HealthLive store performance at a glance
AI EmployeesEach with their own role & skills
Scheduled JobsRuns 24/7, no manual work
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Hello, Tim 👋
Welcome to your Operations Dashboard
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All Stores
To Do1
In Progress7
Blocked0
Done3

Competitor analyses for new ad angles

Scanning R/ToeSpacers for improvements vs competition

ContentJust now

Competitor analyses for new ad angles

Scanning R/ToeSpacers for improvements vs competition

ResearchJust now

Competitor analyses for new ad angles

Scanning R/ToeSpacers for improvements vs competition

Research15m ago

Competitor analyses for new ad angles

Scanning R/ToeSpacers for improvements vs competition

Research1h ago

Competitor analyses for new ad angles

Scanning R/ToeSpacers for improvements vs competition

Research2h ago

Competitor analyses for new ad angles

Scanning R/ToeSpacers for improvements vs competition

Research3h ago
No blocked tasks

Competitor analyses for new ad angles

Scanning R/ToeSpacers for improvements vs competition

AdsJust now

Competitor analyses for new ad angles

Scanning R/ToeSpacers for improvements vs competition

Ads2h ago

Competitor analyses for new ad angles

Scanning R/ToeSpacers for improvements vs competition

Ads4h ago
Operations Health
Employees 4
Eva
Customer Support
Mark
Ads Data Analyst
Jamie
Shopify Data Analyst
Sarah
Landing Pages Builder
Scheduled Jobs 6

Works with 50+ platforms

Shopify WooCommerce Klaviyo Meta Ads Google Ads

Skills

Your entire e-com team, replaced by one AI agent.

Rufus comes pre-installed with these e-commerce skills.

Research

Know what your competitors do before they do it.

Rufus scans your market daily and surfaces actionable insights so you're always one step ahead.

Scan competitor pricing daily
Track new product launches
Identify trending keywords
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Ad Creative

Ads that write and optimize themselves.

Generate dozens of ad variations, test them automatically, and scale what works — all without touching Ads Manager.

Write 20 ad variations per product
A/B test headlines automatically
Optimize based on ROAS data
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Landing Pages

Pages that convert, not just look good.

Rufus builds and optimizes your product pages, listicles and advertorials based on what actually drives sales.

Rewrite product descriptions
Optimize for SEO automatically
Test CTA variations
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Store Management

Your store runs itself.

Inventory, orders and fulfillment on complete autopilot. Rufus handles the ops so you can focus on growth.

Auto-reorder low stock items
Flag fulfillment delays
Update product availability
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Email Marketing

Campaigns that send themselves.

Newsletters, abandoned cart flows, win-back sequences — Rufus writes, schedules and optimizes them all.

Write weekly newsletters
Abandoned cart sequences
Segment audiences by behavior
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Customer Support

24/7 support in your brand voice.

Rufus handles tickets, returns and questions around the clock. No scripts, no templates — real conversations.

Reply to tickets in <2 min
Handle returns & exchanges
Escalate only when needed
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How it works

Live in 3 steps.

No technical knowledge needed. Connect your store and Rufus gets to work.

1

Connect your store

Link your Shopify, WooCommerce or other store in two clicks.

2

Rufus learns your business

Within 24 hours Rufus analyzes your products, customers, margins and processes.

3

Let Rufus run

Rufus takes over. You get daily reports and only step in when you want to.

Meet your COO

This is how Rufus talks to you.

No complicated dashboards. No learning curve. Just tell Rufus what you need in plain English — he handles the rest.

R

Rufus

Online
Hey Tim! Your top product "ToeSpacers Pro" had a 23% conversion drop yesterday. I already checked — your main competitor lowered their price by $4. Want me to adjust?9:02 AM
Yes, match their price and run an A/B test on the product page too9:03 AM
Done. Price updated to $19.95. I've also created 3 headline variants for the product page — I'll pick the winner after 500 visitors. I'll report back tonight.9:03 AM

Why Rufus

An entire team, at €129/mo.

Hiring a team costs thousands. Rufus does it all.

Hiring a team

Data Analyst€4,500/mo
Customer Support€3,200/mo
Marketing Manager€5,000/mo
Copywriter€3,500/mo
Inventory Manager€3,000/mo
Total€19,200/mo
vs

Rufus

€129/mo

All 5 roles. One AI. Running 24/7 without sick days, holidays or drama.

Start free trial
Save €19,071/mo

Pricing

Simple and fair.

No hidden fees. No contracts. Cancel anytime.

Early access
€129/mo

Everything you need to grow your store.

  • Unlimited AI tasks per month
  • Realtime dashboard & reports
  • Inventory management & price optimization
  • 24/7 customer service AI
  • Marketing automation
  • Integrations with Shopify, Woo & more
  • Personal onboarding
Start 14-day free trial

FAQ

Questions? Answers.

Rufus is an AI-powered COO for e-commerce. He automates operational tasks like inventory management, customer service, price optimization and marketing. Think of an employee who never sleeps and always makes data-driven decisions.
Yes. Rufus integrates with Shopify, WooCommerce, Magento and BigCommerce. More platforms coming soon.
Very safe. All data is encrypted in storage and processing. We never share data with third parties. Rufus only reads what's needed to optimize your store.
Absolutely. No contracts, no notice period. You can cancel at any time and keep access until the end of your billing period.
No. You connect your store in a few clicks and Rufus does the rest. No code, no configuration, no hassle.

Ready to meet Rufus?

Start your free trial today. No credit card required.

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Rufus